Joe Ellis became President of the Denver Broncos on Jan. 5, 2011, following 16 years with the club. Joe spent the previous three seasons as the team’s Chief Operating Officer following 10 years as the Broncos’ Executive Vice President of Business Operations. He rejoined the Broncos for his second stint with the team in 1998 from the NFL’s league office, where he had been Vice President of Club Administration and Stadium Management.
Joe, who began his career with the Broncos as their Director of Marketing from 1983-85, operates atop the Broncos’ management structure and has ultimate responsibility for the organization as team president. He communicates regularly with President of Football Operations/General Manager John Elway on all matters involving the football team, and his extensive responsibilities with the club’s business operations include financial management, marketing and sales, media relations, ticket operations, facilities and administrative efforts. Additionally, Joe serves as the Broncos’ representation for all league matters.
A driving force behind the opening of Empower Field at Mile High in 2001, Joe oversees Stadium Management Company (SMC), which operates and manages the state-of-the-art facility. During his participation in all aspects of the stadium’s management and development, he has worked very closely with important members of the political, business and civic communities that comprise the cultural fabric of Denver.
Joe came to his present position with comprehensive expertise in the areas of stadium operations, fiscal planning, personnel management, marketing, media and community relations. During his first stint with the Broncos as their Director of Marketing, Joe was in charge of all marketing and promotions implemented by the club during that time. He left the Broncos following the 1985 season to obtain his master’s degree from the J.L. Kellogg School of Management at Northwestern University. He graduated in 1988 and joined the NFL in 1990.
While with the NFL, Joe was involved in several aspects of league operations with a strong focus on new stadium development. He was especially involved in the league’s oversight of the Cleveland Browns’ re-entry into the NFL in 1999.
Joe represents the Broncos on numerous boards and civic organizations in the metropolitan area and received his Bachelor’s degree from Colorado College in 1980. Joe and his wife, Ann, have three children: sons Si and Zander, and daughter Catherine.